The 2024 North American SABRE Awards, which recognizes Superior Achievement in Branding Reputation and Engagement, was selected from among more than 2,000 entries. The campaigns were evaluated by our jury of industry leaders.
Winners will be unveiled at the North American SABRE Awards ceremony, which will take place on May 1 at Cipriani 42nd Street in NYC, along with the Agencies of the Year.
International
Global Campaign
- #See Diabetes World Diabetes Day 2023 — Dexcom with Allison and Veritas
- Create Real Magic — Coca-Cola with Ogilvy / OpenX
- Expedia Group launches Unpack ‘24, the Trends in Travel — Expedia Group
- Hotels.com serves up the official Room Service Report — Hotels.com
- Victoria’s Secret: The Tour ‘23 — Victoria’s Secret
Public Education
- Aura Freedom ‘For Her’ Campaign — Aura Freedom with Veritas Communications and Forsman & Bodenfors
- Justice for the Yazidi People — Nadia’s Initiative with The Levinson Group
- Prediabetes Prevention: Be Your Own Hero — CDC and Ad Council with Avoq
- Take C.H.A.R.G.E. of Battery Safety — UL’s Fire Safety Research Institute (FSRI) with Allison
- Tapping into a community’s innovative spirit to support a cleaner energy future — Origis Energy LLC
Trade Show
- Putting AI Center Stage: Dominating global share of voice in tech innovation at QlikWorld — Qlik with Brands2Life
- Standing Out from the AI Crowd — Hewlett Packard Enterprise with Allison
- Unleash Hits The Jackpot — Unlease with Bospar